Delivery Reach

Messaging Route Features Overview

RouteDLR(1)Binary(2)Unicode(4)WAPConcatenation(5)MMSSource Address Replacement
U.S. Long Code WirelineTier 1 Carriers(3)GSM variesYes/varies based on carrierNo (short code only)GSM onlySubset of carriers certifiedNo
U.S. Long Code WirelessTier 1 Carriers(3)GSM variesYes/varies based on carrierNo (short code only)GSM onlyYesNo
Int’l Long CodeVaries by CountryGSM variesUsuallyVariesGSM onlyNoVaries by Country
Int’l Sender IDVaries by CountryGSM variesUsuallyVariesGSM onlyNoVaries by Country
  1. We are currently gathering data on the support of DLRs across carriers.
  2. Though Binary and Unicode (UCS-2) are technically supported per SMPP 3.4 specifications, our experience shows that Binary is genrally not a well-supported feature even when carriers claim to support it.
  3. AT&T, Verizon, Sprint & T-Mobile
  4. The max characters-per-message count for Unicode content is 70 characters.)
  5. The maximum number of characters per concatenated message segment is slightly reduced.

North America Route Comparison

ROUTESSHORT CODE8XX PLUS8XX STANDARD5XXSTANDARD NUMBER
# FORMAT##### OR ######1-8XX-###-####1-8XX-###-####1-533-###-####1-###-###-####
Best forAll messaging - no restrictionsAll messaging except marketingAll messaging except marketingSpecial use: machine to machine. No bulk sends or marketing.Conversational. No bulk sends or marketing.
Reach to CarriersUS for US short code, Canada for Canadian Short CodeUS OnlyUS & CanadaWorldwideWorldwide
Risk of delivery interruption via anti-spam filters on carrier networksLowestLowLowLow to MediumMedium
Message throughput limit per numberUp to 40/secUp to 20/sec1msg/1.5sec1msg/sec1msg/4sec
Supports Inbound Voice CallsNYYNY
Supports MMS (picture/video messages)YNNYY
Supports delivery receipts from major carriersYYYYY
Intended outbound to inbound message ratioN/AN/AN/A10:11:1
Program/use-case approval timeframeCarrier Certification
6-10 weeks
Aerialink Approval
Same Day
Aerialink Approval
Same Day
Aerialink Approval
Same Day
Aerialink Approval
Same Day
Supports public safety or other safety-critical usesYYYNN
Supports commercial shortened URL links in msg contentYYYNN
Requires express prior written consent (opt-in)YY*Y*Y*Y*
Requires opt-out mechanismYY*Y*Not required for conversational or machine-to-machineY*

*Not required if end-user initiates conversational messaging:* If the end user initiates conversational texting with an inquiry (for example), that initiation is considered an opt-in for conversational texting over any number type.

SMS Overview

Code TypeRegistered CountryPlanCoverageSurcharge Fees
Short CodeUnited StatesN/AUnited StatesYes
Short CodeCanadaN/ACanadaN/A
Short CodeAny Supported CountryN/AGlobalN/A
AlphanumericAny Supported CountryN/AGlobalN/A
Long Code+1 CountryInternational ReachGlobalYes
Long Code+1 CountryU.S. & Canada++1/Non-surcharge destinations+1-Only*
Long CodeAny Supported CountryN/AVaries**Yes

MMS Overview

Code TypeSurcharge FeesCoverage
U.S. Short CodeYes98% of U.S. market
U.S. Registered Long CodeYes98.5% of U.S. Market

*This route type incurs the surcharge fee of $0.00015 for delivery to the +1 destinations included on the first sheet - U.S., Canada, Caribbean+ Reach - within the Aerialink Long-Code Reach spreadsheet.

**Localized International Reach Long Codes may offer global reach, or maybe limited to reach within their registered country depending on that country’s regulations.

Short Code Carrier Reach

The link below provides carrier reach lists for both the U.S. (sheet 1) and Canada (sheet 2) for both SMS and MMS, as well as SMS & MMS DLR and FTEU program availability for U.S. carriers.

FTEU Short Code Program Reach

There may be a few Tier 3 carriers who, while listed in the above reach document, do not support FTEU. Also, please note that U.S. Cellular, who approves FTEU on a case-by-case basis, and will not approve FTEU programs without presentation of a business case which leans toward large-scale needs such as banking alerts and/or OTP for large companies.

Long Code Carrier Reach

The reach lists contained within the spreadsheet below align with Aerialink Subscription Plans. Please contact sales@aerialink.com to add additional Plans to your account that will extend your reach.

The following reach list is effective 8/1/2017.

U.S. & Canada+ Long Code Plan

This reach list can be found on the first sheet of the Aerialink Long-Code Reach spreadsheet. The reach of this plan includes +1 country code destinations and any other countries that do not impose a message surcharge fee.

International Reach Long Code Plan

This reach list can be found on the second sheet of the Aerialink Long-Code Reach spreadsheet.The International Reach Long Code Plan includes carriers worldwide. Most of the countries included impose a per message outbound surcharge fee. By default, the International Plan will allow your codes to reach all of these countries and their associated surcharge fees will be applied to your invoice. If you need to restrict any of your long codes from reaching specific countries, please send a list of those countries and your associated long codes to support@aerialink.com and we will apply the restrictions to those codes.

Keep in mind that not all destinations and/or carriers support two-way(inbound and outbound) delivery. Some may allow only one-way(outbound only) delivery to an end-user, thereby disallowing the end-user from replying to the message. This reach list provides visibility to one-way vs. two-way support.

Please check the Messaging Fees page for country-by-country surcharge information.

8xx Plan

This reach list can be found on the third sheet of the Aerialink Long-Code Reach spreadsheet. This reach includes Canada, the United States and U.S. territories as well as any other +1 country code destinations.

Alphanumeric ID Reach

The following reach list was last updated 4/19/2017

Location Services Reach

  • Used For: Locating a mobile user
  • Coverage: tier 1 U.S. carriers support Location for mobile users subscribed to their cellular network.
  • AT&T
  • Boost
  • Metro PCS
  • Sprint
  • T-Mobile
  • TracFone
  • U.S. Cellular
  • Verizon Wireless
  • Virgin Mobile

Numbers Lookup Reach

  • Used For: Looking up information about a number, such as whether it is wireless or landline, or which carrier network it is running on.
  • Coverage: Varies by quarry.
Lookup QuarryCoverage
Wireless or Landline190+ countries
Number Portability54 of 56 LNP countries*

*Countries which support Local Number Portability.

This page was last updated 1502141715000