Messaging Route Features Overview
|Route||DLR(1)||Binary(2)||Unicode(4)||WAP||Concatenation(5)||MMS||Source Address Replacement|
|U.S. Long Code Wireline||Tier 1 Carriers(3)||GSM varies||Yes/varies based on carrier||No (short code only)||GSM only||Subset of carriers certified||No|
|U.S. Long Code Wireless||Tier 1 Carriers(3)||GSM varies||Yes/varies based on carrier||No (short code only)||GSM only||Yes||No|
|Int’l Long Code||Varies by Country||GSM varies||Usually||Varies||GSM only||No||Varies by Country|
|Int’l Sender ID||Varies by Country||GSM varies||Usually||Varies||GSM only||No||Varies by Country|
- We are currently gathering data on the support of DLRs across carriers.
- Though Binary and Unicode (UCS-2) are technically supported per SMPP 3.4 specifications, our experience shows that Binary is genrally not a well-supported feature even when carriers claim to support it.
- AT&T, Verizon, Sprint & T-Mobile
- The max characters-per-message count for Unicode content is 70 characters.)
- The maximum number of characters per concatenated message segment is slightly reduced.
North America Route Comparison
|ROUTES||SHORT CODE||8XX PLUS||8XX STANDARD||5XX||STANDARD NUMBER|
|# FORMAT||##### OR ######||1-8XX-###-####||1-8XX-###-####||1-533-###-####||1-###-###-####|
|Best for||All messaging - no restrictions||All messaging except marketing||All messaging except marketing||Special use: machine to machine. No bulk sends or marketing.||Conversational. No bulk sends or marketing.|
|Reach to Carriers||US for US short code, Canada for Canadian Short Code||US Only||US & Canada||Worldwide||Worldwide|
|Risk of delivery interruption via anti-spam filters on carrier networks||Lowest||Low||Low||Low to Medium||Medium|
|Message throughput limit per number||Up to 40/sec||Up to 20/sec||1msg/1.5sec||1msg/sec||1msg/4sec|
|Supports Inbound Voice Calls||N||Y||Y||N||Y|
|Supports MMS (picture/video messages)||Y||N||N||Y||Y|
|Supports delivery receipts from major carriers||Y||Y||Y||Y||Y|
|Intended outbound to inbound message ratio||N/A||N/A||N/A||10:1||1:1|
|Program/use-case approval timeframe||Carrier Certification|
|Supports public safety or other safety-critical uses||Y||Y||Y||N||N|
|Supports commercial shortened URL links in msg content||Y||Y||Y||N||N|
|Requires express prior written consent (opt-in)||Y||Y*||Y*||Y*||Y*|
|Requires opt-out mechanism||Y||Y*||Y*||Not required for conversational or machine-to-machine||Y*|
*Not required if end-user initiates conversational messaging:* If the end user initiates conversational texting with an inquiry (for example), that initiation is considered an opt-in for conversational texting over any number type.
|Code Type||Registered Country||Plan||Coverage||Surcharge Fees|
|Short Code||United States||N/A||United States||Yes|
|Short Code||Any Supported Country||N/A||Global||N/A|
|Alphanumeric||Any Supported Country||N/A||Global||N/A|
|Long Code||+1 Country||International Reach||Global||Yes|
|Long Code||+1 Country||U.S. & Canada+||+1/Non-surcharge destinations||+1-Only*|
|Long Code||Any Supported Country||N/A||Varies**||Yes|
|Code Type||Surcharge Fees||Coverage|
|U.S. Short Code||Yes||98% of U.S. market|
|U.S. Registered Long Code||Yes||98.5% of U.S. Market|
*This route type incurs the surcharge fee of $0.00015 for delivery to the +1 destinations included on the first sheet - U.S., Canada, Caribbean+ Reach - within the Aerialink Long-Code Reach spreadsheet.
**Localized International Reach Long Codes may offer global reach, or maybe limited to reach within their registered country depending on that country’s regulations.
Short Code Carrier Reach
The link below provides carrier reach lists for both the U.S. (sheet 1) and Canada (sheet 2) for both SMS and MMS, as well as SMS & MMS DLR and FTEU program availability for U.S. carriers.
FTEU Short Code Program Reach
There may be a few Tier 3 carriers who, while listed in the above reach document, do not support FTEU. Also, please note that U.S. Cellular, who approves FTEU on a case-by-case basis, and will not approve FTEU programs without presentation of a business case which leans toward large-scale needs such as banking alerts and/or OTP for large companies.
Long Code Carrier Reach
The reach lists contained within the spreadsheet below align with Aerialink Subscription Plans. Please contact firstname.lastname@example.org to add additional Plans to your account that will extend your reach.
The following reach list is effective 8/1/2017.
U.S. & Canada+ Long Code Plan
This reach list can be found on the first sheet of the Aerialink Long-Code Reach spreadsheet. The reach of this plan includes +1 country code destinations and any other countries that do not impose a message surcharge fee.
International Reach Long Code Plan
This reach list can be found on the second sheet of the Aerialink Long-Code Reach spreadsheet.The International Reach Long Code Plan includes carriers worldwide. Most of the countries included impose a per message outbound surcharge fee. By default, the International Plan will allow your codes to reach all of these countries and their associated surcharge fees will be applied to your invoice. If you need to restrict any of your long codes from reaching specific countries, please send a list of those countries and your associated long codes to email@example.com and we will apply the restrictions to those codes.
Keep in mind that not all destinations and/or carriers support two-way(inbound and outbound) delivery. Some may allow only one-way(outbound only) delivery to an end-user, thereby disallowing the end-user from replying to the message. This reach list provides visibility to one-way vs. two-way support.
Please check the Messaging Fees page for country-by-country surcharge information.
This reach list can be found on the third sheet of the Aerialink Long-Code Reach spreadsheet. This reach includes Canada, the United States and U.S. territories as well as any other +1 country code destinations.
Alphanumeric ID Reach
The following reach list was last updated 4/19/2017
Location Services Reach
- Used For: Locating a mobile user
- Coverage: tier 1 U.S. carriers support Location for mobile users subscribed to their cellular network.
- Metro PCS
- U.S. Cellular
- Verizon Wireless
- Virgin Mobile
Numbers Lookup Reach
- Used For: Looking up information about a number, such as whether it is wireless or landline, or which carrier network it is running on.
- Coverage: Varies by quarry.
|Wireless or Landline||190+ countries|
|Number Portability||54 of 56 LNP countries*|
*Countries which support Local Number Portability.
This page was last updated 1502141715000